More Info
Overleigh Nursery had just rebranded. As part of the rebranding, the nursery felt that it would be beneficial to invest in some space on a local streaming advertising network.
BZ Marketing (the agency that had designed & carried out the rebranding for Overleigh Nursery) commissioned Chat Noir Productions to create the 20 second animated advert.
Solution
Adhering to & building upon both the colour-palette & block-colour styling of the nursery’s new identity, Chat Noir produced a 20 second advert using the core branding motif of the butterfly as a driving narrative.
Around the butterfly’s journey the key USPs & contact details of Overleigh nursery were displayed, cementing both the brand identity & the reasons for choosing Overleigh Nursery as a service firmly in the viewers mind.
The final delivery of the advert was in SWF format for streaming playback from a Flash® Media Server.